HatemLift Aims to Increase Annual Exports by 30
HatemLift Foreign Trade Manager Ali Aydoğdu explained the company's export strategies and targets. “By focusing on developing innovative technologies and maintaining high quality standards, we aim to provide reliable and sustainable elevator solutions worldwide,” said Aydoğdu.
The company plans to increase its export volume by 25% to 30% each year with its strategy of expanding into new markets and deepening in existing markets. Aiming to grow especially in Central Asia and North and South American markets, HatemLift focuses on developing new generation elevator solutions by increasing its R&D investments.
In the first 6 months of 2024, the company achieved a significant success by increasing its exports by 20%. While 80% of the production was realized for export, a strong increase in demand was observed especially in European and South American markets. Aydoğdu said, "We expect a 25% increase in our exports by the end of 2024. Our primary goal is to make this growth sustainable.”
HatemLift aims to increase brand awareness and establish new business partnerships by taking part in international fairs and events. "We will reach a stronger position in global markets by representing Konya and Turkey in the best way possible, ” said Aydoğdu, adding that they will continue to carry their export success forward with their understanding of continuous development and innovation.